Creative and brand,
from strategy
to craft.

Joined a medical-device company with a single page about clinical trials. I led a full repositioning of the brand and site: the company now presents almost entirely as a clinical-research network, with the legacy device line reduced to one footer link.

I expanded a stark two-color palette into a complete system, rewrote the brand guide around the new audience and strategy, designed every page, and built the site myself in WordPress with Bricks. All of it shipped while the company raised its $77M Series C.

Shaun blends great technical skill with high-level strategic thinking. His ability to provide strategic assets for any business is unmatched.Jason Oliveira · Fetch Rewards

I led a team of seven within UKG's in-house creative studio: five senior designers, a senior copywriter, and a social designer and video editor, supporting brand and campaign work across the U.S. and Europe. I rewrote our resourcing and intake model so the team and the social group operated as one, and won new headcount to do it.

I trained the designers on AI tooling with Adobe Firefly, and moved the team off Ceros onto interactive PDFs built in InDesign, cutting $400K in annual cost without losing capability.

Shaun is a great marketing partner. He brings both creative and process firepower to any project.Peter Crosby · Salsify

I created and produced "Unpacking the Digital Shelf," a podcast featuring the CMO and VP of Communications that generated pipeline and grew into its own sister brand, the Digital Shelf Institute, with quarterly participation from executives at leading retail and CPG brands.

I produced more than 100 videos a year across the funnel, from web and social to in-app UX and sales. One RFP video helped close a seven-figure deal: a board member on the client side wrote to the CEO to say the video is what convinced them.

Shaun has the ability to take a crazy idea and turn it into an amazing creative reality.Brianna Kelly · Syndigo