Marketing and creative work for Salsify, a Product Experience Management (eCommerce) SaaS company located in Boston, MA. Working as the Multimedia Marketing Manager, I produce video content for case studies, product marketing, support, sales, human resources, and more.
Salsify Content Marketing
RUBBERMAID: 60 SECOND ANIMATED CASE STUDY
Adapted from a white paper case study, this is a complete concept-to-delivery customer story video that I produced, wrote the script, created storyboards, designed animations, and edited together. The video is used on multiple channels in different campaigns.
BADGER BASKET CUSTOMER STORY
Recorded on-location in Lake Zurich, Illinois, this customer story is about the three person team that leads Badger Basket’s online commerce efforts.
the real cost of toll roads
Animated social media video produced as part of a large campaign to educate customers and prospects. I wrote the script based on source materials provided by the content team. Three other animated videos were produced along with this video. The campaign is linked below.
Salsify Product Marketing Examples
enhanced content product update
Produced and edited this update video for Salsify’s Enhanced Content product. Recorded this video using a teleprompter in-house and edited with Adobe Premiere. Screen captures were recorded with Screen Flow and built in After Effects.
Salsify People & Culture
Salsify pride 2019
Produced and directed this video for Salsify’s People Team as part of a Pride month campaign.